Newspaper Advert Production: Screenshots

Whilst creating our print advert on Photoshop we took screenshots to show the production:

We firstly edited the image to make the eyes appear slightly redder and hence more sleepy looking.

We then added emphasis to the bags under the eyes to ensure the image conveyed tiredness, highlighting our topic of sleep.

We additionally made use of the lassoo tool to cut out the channel 4 logo before adding it to our print advert.

Then we began to add the text to the advert, beginning with the title and then adding our slogan and scheduling.

Lastly we placed black boxes behind the text, as this is one of the conventions of existing media products.